Why it matters now

We live in a world of fractured attention.

We scroll past more plants in digitised form than we touch with our hands.

We rattle off Latin plant names we’ve never tasted the bitterness of, never crushed between our fingers to release their scent.

I didn’t create Domei as an escape hatch from all this. It’s not about fleeing.

It’s about walking forward.

With your eyes open. With something flowing both ways. With your senses switched on.

‘You do it because it feels necessary,’ I scribbled in my notebook when Domei was still forming.

‘Because the world is on fire. And something in you wants to learn how to stay with it… not escape it.’

It grows from a bone-deep feeling that we’re not separate from this earth.

What feeds us most deeply isn’t swallowing plants, but sitting beside them, fully here.

This noticing feels quietly revolutionary because it’s so ordinary. It is open to all people, regardless of their beliefs or financial situation.

No passport required. No emptying your bank account. Just you and that persistent dandelion pushing through the concrete.

Domei makes no grand promises about changing your life or reaching enlightenment.

It offers a way of walking. A way of seeing. A way of remembering.

In a world that profits from our desire to be elsewhere, learning to stay put is the most rebellious thing we can do.

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